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Industrial Design/

Dhuun

Dhuun

A collection of furniture inspired from Indian music instrument.

Client Godej Design Lab ( Design competition )

My role Product Design & Development

Industrial Design | Product Design | Furniture Design 

2014-2015

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01

Background
& Brief 

In 2014, Godrej & Elle Décor India held a design competition. The Iktar stool and Bongo coffee table won and were displayed at India Design ID 2015. I created the Iktar first, then developed the full Dhuun collection. The competition brief was to design a lifestyle product with no material or technique restrictions.

02

Research Observation

During market research, I discovered a lack of product lines with a strong Indian identity. Research showed that three to four design styles were popular in India: Traditional, Modern, and Nordic. However, there was no product line that represented Modern Indian design.

To create a Modern Indian design that incorporates Indian tradition, art, and culture while appealing to young Indian consumers, I aimed to symbolize India through furniture.

03

Idea

The concept of the Dhuun Collection started with the question: "How to define India?" India is defined by its rich heritage, culture, music, food, and people. Indian classical music is one of the art forms for which India is renowned.

Inspired by this, I considered symbolizing India through furniture designed based on Indian musical instruments.

04

Ideation & Exploration

During the ideation process, I used different musical instruments as inspiration and experimented with furniture forms. My goal was to create minimal furniture forms with a subtle representation of the musical instruments, allowing users to make a connection.

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05

Design
Descriptions

Iktar Stool (for GDL)

The Iktar accent stool is inspired by the Bengal traditional folk music instrument "Ektara." Ektara is a one-string instrument originally played by traveling poets, known as "BAUL" in West Bengal and Bangladesh.

Material: Rubber Wood, pu varnish / lacquer finish

Ruby

The Ruby chair is inspired by the Esraj or Dilruba, a relatively young Indian string instrument (only about 200 years old). The Ruby chair is designed so that the base (leg and seat) from the Iktar stool can be used.

Material: Rubber Wood, PU varnish/ Lacquer finish

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Sitaara

It is a Bench with minimum back support, inspired from traditional music instrument “Sitar “.

Material: Rubber Wood, PU varnish/ Lacquer finish

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D- Stool & side table

The D stool is a combination of a stool and side table inspired by the form of the Damru, an instrument associated with Lord Shiva. The D stool uses the same base as the Iktar and Ruby chair with added bottom and seat.

Material: Rubber Wood, PU varnish/ lacquer finish

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Featured in 

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Hi, I am an Experience designer with more than ten years of experience in product development, research & design thinking. Currently, I am working as a UX designer. 


Get in touch

EMAIL 
sujaay.d@gmail.com
sujaaydas@gmail.com

 

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